Tuesday, May 26, 2009

SEO Friendly Domain Name

Domain Name or URL plays a very major role in any business. In SEO it is a major factor in getting better Search engine rankings. It's very important thing to do a thorough market research for the right kind of domain name selection, because once you have chosen a domain name then its forever.

First you have to see on your competitors and analyze their domain names also. then check out what domain name will suit more to your business. You should follow some points while selecting the domain name. Some of the points are as follows:

  • .com domain is preferable if you are targeting business over the entire world or else choose the respective geographical area domain name for your business.
  • Never use hyphens in domain names it will lose your website creditability
  • If someone owes the domain name which you wanted and that person is selling it for some higher rates, then try to contact them and buy it from them. There is nothing wrong in spending little more dollars to get a good domain name for successful business.
  • If possible keep your niche keyword in your domain name, so that you will get better SERPs with less effort.
  • Don’t use very long URL on your webpages try keeping the meaning full file names.

Monday, May 11, 2009

Google Is Changing The URL Referral Strings

Google is now changing the URL referral strings i.e. now the webmasters can see in their analytics accounts when someone goes to their site from Google search result page.

Now the information can be used to analyze the search engine rankings and the effects of their search engine optimization strategies.

In the link below Google’s Matt Cutts explains that the new URLs will include info on the position of the page in search results.


Wednesday, May 6, 2009

Indented Listing For Your Keywords

Indented listings are the same website links in top 10 but the most relevant one for the searched query. The most relevant result is listed first, with other relevant pages from the same website indented below it.

How to get indented listings for your keywords

To get an indented listing for one or more of your keywords here are some of the points to follow:
  1. A very basic thing is to first have a web page that already has a top 10 ranking for a keyword.
  2. Your next step should be to create a second web page on the same domain and link it to the first webpage which is already ranking at top 10 positions for a keyword. Optimize the second page for the same keyword as page one but use different content and meta-tags.
  3. Link the first ranking webpage to second created webpage with your keyword phrase in the anchor text.
  4. Get inbound links from the website for the second page. Depending on the competition for the keywords high quality links can be enough to get the indented result.