Saturday, December 1, 2007

Google Has Finally Structured Out A New Guidelines For The Paid Links

Google has ordered out a new policy for the Paid Links. Google has added the word “selling” to its new updates, making it clear that Google will now be keeping a eye on the people on both ends of the transaction.

"Buying or selling links that pass PageRank is in violation of Google's webmaster guidelines and can negatively impact a site's ranking in search results."

A slight change, but also an important one because now, any webmaster who sells links on their site without knowing about things like PageRank and text link manipulation is at risk of being penalized by Google. In the past, Google was only going after those who were actively trying to game the rankings by bulking up on paid text links.

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