Google uses page speed as another ranking factor. So improve the speed of your web page by following tips. Although Page speed is not Google's most important ranking signal. The end of Google's page speed announcement contains a very important sentence: "While site speed is a new signal, it doesn't carry as much weight as the relevance of a page." But still you need to improve your webpage for that little weight-age.
- Choose a fast and reliable web host with a good connection to the Internet. A "cheap" web host could cause problems.
- Combine external CSS files into one file and compress your CSS files.
- If your web server supports it, enable gZip compression (your web host can do that for you).
- Use as few images as possible on your website and compress your images. Most graphic tools enable you to choose the compression rate when saving an image for the web