Friday, June 20, 2008

What Optimal Keyword Density Should Be Used

Once you are done with your top keyword phrases and search terms what do you do next? It’s the implementation of your service specific and targeted keywords in the content, Meta-tags and other tags of the website to achieve a proper keyword density on the website for the targeted keywords. This will help to boost your search engine rankings also. The best possible keyword density range for strong search engine rankings is 5% – 15%. Below is a measure of the keyword density to what extend it will boost your website rank and to what level it hampers your website ranking.
Keyword Density Of 5% - 15%
If you have a density between 5 – 15% for relevant keywords phrases, then you’re at the optimal level for strong search engine rankings. Now you need to work on other elements of your search engine optimization to get top rankings for these search terms.
Keyword Density Greater Then 15%
If you have any terms that exceed 15%, you run the risk of being penalized by the search engines. Review your web page content and either add additional relevant text or reduce the usage of the keywords to reduce their density on your web page.
Keyword Density Less Then 5%
If you have a density below 5% on relevant keyword phrases, you need to enhance your content and increase the usage of such keywords across your page. The best way is to incorporate the terms into reader friendly content.

Wednesday, June 18, 2008

Google Labs Offers Suggest Tool

Use Google Suggest tool at Google labs to know more about top search keywords for certain search term. See the snapshot below


Visit Google Suggest at http://www.google.com/webhp?complete=1&hl=en


Wednesday, June 11, 2008

Get Your Website Crawled Soon By Search Engine Spiders

Once you are done with SEO on your website, the most important point that comes followed with the SEO steps is to get your website crawled by the search engine crawler. For this it’s very important that your website should possess some things that tempt the crawler everytime and it comes to your website to index it.
Some people don’t understand what they should do to get their website crawled soon by the search engine crawler. So below are few tips which would help you to get your website crawled soon by spiders.
  • The reasons that Search engines crawl yours site late is because Search engine can’t see any potential links pointing to your site. So the first thing you should do to get your site faster crawled by Search engines, is to gain more quality links pointing to your website. More quality links are pointing to your site more search engines faster it crawls your site.
  • If you don’t have Sitemap on your site, make one fast. Create sitemap soon with all your website links located in it and pace that on the server. Also make sure you link your sitemap to the top of the homepage only, so that when your homepage gets crawled your sitemap too gets crawled with all internal page links.
  • Host is also a very important point one should take care off. If your website is hosted on slow server the possible that your website will get crawled soon will reduce a lot. So switch your website to a host server which is fast and specific.
  • Updated your website with more unique information/content as regular as you can, this will show crawler that your website contains something new everytime it comes to your website.

Tuesday, June 10, 2008

Advanced Features of Google Analytics

Google analytics has come out to be one of the top analytical packages for all kinds of websites. It’ has emerged as a very imperative tool in the field of internet marketing. There are many features of Google Analytics and can help you do wonders with your website statistics.
The basic features that are offered in the account are like tracking top traffic/visits top visited and exit pages, top ranked keywords, Traffic sources ad much more. But these is a lot beyond this border line which many people don’t actually discover when they track there account. Let’s discuss few of them which will help you gain more knowledge about your website performance.

Tracking Particular link, banner and certain country clicks and RSS feed subscribers

If you want to track how many people clicked on a particular link or banner or an affiliate link on your site? How many people from a certain country click on your banner advert or even the number of visitors from Digg that clicked to sign up to your RSS feed. Google Analytics can track this for you quite easily by simply adding an onClick event to your hyperlink code.

a href="http://www.abc.com" onClick="javascript:urchinTracker ('/outgoing/rssfeed')
Every time somebody clicks on the link above GA will register a page view on the page www.yoursite.com/outgoing/rssfeed. You can view the results in the Top content section by filtering the results by adding the term in filter box “outgoing”

To Track the downloads
Downloads can be tracked again using the onClick event as:
a href="http://www.abc.com/files/map.pdf" onClick="javascript:urchinTracker ('/downloads/map')
These enhanced features helps to track the website performance in more depth.

Thursday, June 5, 2008

Yahoo! Updates Its Search Index Algorithm

Yahoo will be rolling out some changes to its ranking algorithm for crawling, indexing and ranking, throughout this update process visitor may see some ranking changes and page shuffling in the index.

Wednesday, May 28, 2008

Flash Website - Difficult Time To Get In Search Results

Whenever you talk about Flash and search engines you hear about how the search engine crawlers/spiders are helpless of reading the content within the Flash file and thus your site will most likely not rank well within the results of a search. This of course is true and it is widely known.

Because search engine crawlers are designed to index HTML and still have difficulties reading content from within a Flash file, one must take different steps in getting their content on the page. Below is a list of steps that can be taken to get your content on the page.

  • Place your content within noscript tags
  • Place your content within object tags
  • Use keyword descriptive title tags
  • Use keyword descriptive meta tags

Tuesday, May 27, 2008

Latest Additions By Google

Latest Additions By Google
Google News Now On Earth
Google has added Google News to Google Earth.
Google News Comes To iPhone
The Google News launched a special interface for the iPhone. To access it, go to http://news.google.com on your iPhone or iPod Touch.