Wednesday, May 21, 2008

Steps To Optimize Images On Websites

To optimize your website fully then you should take care of the images on the website too. If you're not optimizing images on your web site, you're missing out the huge traffic that may come to you website.
  • Use Keywords in the Images file names.
  • Use Keywords in image ALT tags.
  • Optimize the WebPages nicely containing the images.
  • Keep the image near supporting keyword rich content
  • Limit the number of images per page

Monday, May 12, 2008

Yahoo Collaborates With McAfee To Provide Alerts To "Risky" Search Results

Yahoo has collaborated with McAfee to provide a new feature along with search result i.e. SearchScan. This technology figures out URLs which seems "risky" in the search results.

The search results which are “risky” to search engines are flagged with type of danger sign below the title (See the sample snapshot below). This new features warns users from downloading spyware and other malicious software from being downloaded on searchers' computers.

Thursday, May 8, 2008

Yahooooooooooo!!! Glue Pages Launched In India

Glue pages are the combination of organic search results with visual images of your query from the best sites anywhere on the web.

Yahoo has launched Glue Pages Beta in Yahoo India. The Glue Pages combine organic search results on the left hand column with more visual images related to your query in the middle and right section of the page. The results contain images, videos, articles and more. Searching on Glue Pages Beta will help Users to receive more relevant, visually appealing search results from across the web in one topical page.

For example a search 'Laptops' returns standard search results on the left, in the middle results with images from ebay and in the end some videos. See the link http://in.search.yahoo.com/search?ei=UTF-8&p=laptops&rd=r1&fr=sfp&glue=1

Monday, May 5, 2008

Google Facing Threat Through Cell Phones.

There is a big threat that Google has been facing. That threat is none other then but someone sitting in your pocket or purse. YES! It's your cell phone.

As more people use cell phones having tiny glass space. Google and its fellow online advertisers will have less space or what's called ad inventory, to place marketing messages for customers.
Google makes money selling ad inventory. And its ad inventory is diminished on a cell phone. As more people surf the Web on their cell phones, Google must cope with less space problem to place ads.

Thursday, April 17, 2008

Yahoo! and Google Join Hands In OpenSocial Foundation

The two big online masters Yahoo! and Google have joined there hands together to support the OpenSocial developer platform for social networking sites. OpenSocial is an open, community-governed specification for building social applications across the web.

Yahoo! has joined leading social networks such as MySpace, Bebo and LinkedIn to support the project, which Google has described as a non-commercial initiative that will work with external developers to enhance and improve the platform.

The list of partners include: Engage.com, Friendster, hi5, Hyves, imeem, LinkedIn, MySpace, Ning, Oracle, orkut, Plaxo, Salesforce.com, Six Apart, Tianji, Viadeo, and XING. The most conspicuous absentee from the alliance is Facebook, which has a developer platform of its own.

Tuesday, April 15, 2008

Yahoo! Slurp 3.0 – A New Webpage Spider

The new version of the Yahoo! Search crawler with some infrastructure updates has been launched called Yahoo! Slurp 3.0.

The new Yahoo! Slurp 3.0 recognizes the same user-agent and all robots.txt directives for 'Yahoo! Slurp,' though it'll identify itself as Slurp 3.0 in your web logs

Thursday, April 3, 2008

Google Search Box Expanded to 32 words

You can now actually add much bigger queries in Google searcch box and Google will adjust the search box's size after you perform a search.

Earlier the scenario was different If you entered long queries in a Google search box, you would notice that it was difficult to edit that because Google optimized the size of the box for short queries.

Google has limited the queries to 32 words. The average number of words in a Google query was 4 at the end of 2007.