To optimize your website fully then you should take care of the images on the website too. If you're not optimizing images on your web site, you're missing out the huge traffic that may come to you website.
- Use Keywords in the Images file names.
- Use Keywords in image ALT tags.
- Optimize the WebPages nicely containing the images.
- Keep the image near supporting keyword rich content
- Limit the number of images per page
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